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Atrinsic provides digital advertising and marketing services in the United States. It primarily focuses on digital music, casual games, interactive contests, and communities pr lifestyles. It offers transactional services that include full service online marketing and distribution services that are targeted and measurable online campaigns and programs for marketing partners, corporate advertisers, and their agencies. It also provides subscription services that comprise proprietary subscription based content applications direct to consumers distributed on a mobile Internet or PC Internet billed to a mobile phone number, landline phone number, and a credit card. Atrinsic's brands include GatorArcade, a premium online and mobile gaming site; Ringtone.com, a mobile music download service; and iMatchUp, the integrated Web-mobile dating services. The company began operation as New Motion that became Atrinsic on June 26, 2009.

US
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